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Kelly Williams's avatar

I remember the lightning in a bottle feeling of Target Collabs when I was growing up (pre-internet shopping days). I remember driving to Target in the wee hours of the morning and waiting for the doors to open so I could shop the Altuzarra x Target! Or going with my friend for the Lily Pulitzer x Target. The clothes realistically weren’t ground breaking but I totally GET collabs in that way.

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Auste Skrupskyte Cullbrand's avatar

Fantastic overview - thanks for this!!

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